Twycross Zoo Cinema Advert 2019

Twycross Zoo developed its latest cinema advert to a hugely receptive cinema audience. Timed to coincide with the early summer release of popular family films such as The Lion King and Toy Story 4, the advert was also adapted for Sky Ad Smarts. The results speak for themselves. Ticket sales for Summer 2019 increased by 10% for the attraction.

 

 

Here is what Twycross have to say about working with Ark Media:

“It was great to work with Ark Media on the 2019 cinema ad. They were a great partner who really understood our needs to combine a high quality advert while tightly controlling our costs, the end result was a great cinema campaign which clearly communicated our message and helped us massively in launching our new Tiger habitat and to deliver a record breaking year of visitors for the zoo”.  Karen Clarke, CCO at Twycross Zoo

Screamfest: Demonica Advert

Ark Media have worked with the National Forest Adventure Farm for a few years now and they annually run their Screamfest event around Halloween. We have produced a number of adverts for the event that have been well received by our client and thousands of Screamfest fans.

Worcestershire County Cricket Club

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Project: Ark Media were asked to produce a 30 second TV commercial by Worcestershire County Cricket Club for their T20 team the Worcestershire Rapids. The commercial was broadcast during the T20 campaign and helped increase gate receipts and exposure to the team. The commercial was well received by the club and the public alike.

Our Role: – Filming, Editing and Producing.

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WCCC Commercial director Jon Graham said, “We are keen to push advanced ticket purchasers and 64% of them in 2015 were new customers who had never been to New Road before for T20.

“That is massive for us and proved that the TV commercial worked. TV advertising gives you a far wider reach than the more normal channels we use like press, radio which are really important.

“Essentially what that gave us last season was nearly 2,500 new customers coming to watch Worcestershire Rapids in T20 cricket.”

The cricket club put out a press release about the TV advert and the impact it had had on their season. The press release can be seen here.

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