Episode Description In this week’s episode of The Video Marketing Show, Ark Media’s Head of Marketing, Judith Hutchinson, gives hints and tips on how you can persuade your senior team members to use video and the benefits that it can have to your marketing. You can watch the full episode via the link above or [...]

Episode Description In this week’s episode of The Video Marketing Show, Ark Media’s Head of Marketing, Judith Hutchinson, talks about where to start with video marketing. ‘They say a picture paints a thousand words, so imagine how many words a video can paint.’ Find out in this week’s episode how you can be using video [...]

Episode Description: In this week’s episode of The Video Marketing Show, Ark Media’s Head of Marketing, Judith Hutchinson, talks you through what interactive is. Who knew that your viewer could control the path of a video, making their experience with your business or brand the most personable one yet! Watch the full episode via the [...]

Episode Description: In this week’s episode of The Video Marketing Show, Phil & Graham will give their views and opinions on what the future of video looks like. Could the role of the camera operator become obsolete? Are we more likely to be consuming shorter content? Find this out and more in this weeks episode. [...]

Episode Description: In this week’s episode of The Video Marketing Show, Phill will talk you through his top ten tips to working with a video production company. Watch the full episode above on our YouTube channel, or listen to the podcast version below. Transcript Welcome to The Ark Media Video Marketing Show Hi, I’m Phil [...]

Episode Description: In this week’s episode of The Video Marketing Show, Ark Media’s Managing Director, Phil Arkinstall, and Head of Marketing, Judith Hutchinson, have complied the questions they get asked the most about video production and video marketing. We are certain they have answered at least one of your burning questions! You can watch the [...]

Episode Description In this week’s episode of The Video Marketing Show Ark Media’s Managing Director, Phil Arkinstall, will talk you through whether you are using the right type of video for your business or brand. Areas that will be covered in this episode are: What is the problem that you are trying to solve and [...]

Episode Description This episode of The Video Marketing Show is brought to you by Phil & Graham. It has been proven over the past few months how effective video can be when communicating with staff or customers. In this episode Phil & Graham will give you hints, tips and ideas on how to make your [...]

1. Comparative Sales – sales before and after the video went live 2. Track analytics – use individual site analytics to track performance 3. Third-party apps – these can help to provide deeper analysis

Feeling like you need a little more oomph in your video marketing strategy? Working your way through these 8 pointers should enable you to get clear on what your video marketing strategy needs to look like to get results 1. Who exactly are you talking to and what are you wanting to achieve? Before anything […]